Liveblogging from International Association of Online Communicators (IAOC) Conference in Reykjavik

CROSSPOSTED FROM PRSA Philadelphia Brainstorm Blog:

Greetings from Reykjavik, Iceland, where the IAOC Conference is underway. We're here as the IAOC Conference gets underway. We will live blog the session highlights, and there will be podcast recordings of the short presentations, sponsored by the Philadelphia Chapter of the Public Relations Society of America.

There is also live blogging at the IAOC blog, courtesy of conference sponsor Phillippe Borremans of Blackline, a Belgian social media company.

We are sitting at square tables for a series of roundtable presentations. I've convinced (wasn't hard) Suzanne Sparks Fitzgerald, APR, Fellow, PRSA, of Rowan, who organized the conference, to have the presenters rotate instead of the listeners. That way, we don't have to move podcast equipment from table to table.

OK, up first is Kathryn Quigley of Rowan University, who is presenting research entitled "Loud Voices, Silenced Voices; The Ethics of Online Content in Media Coverage of High-Profile Child Death and Child Disappearance cases."

Kathryn is examining how news media are handling child disappearances and murders in their online coverage. Some papers have allowed offensive and scurrillous comments on their online content. The Madeline McCann website set up by the Sun in London has 38 different click-on discussions available. Discussion is more tabloid, headlines, the bias is more pronounced, she says.

We'll post her presentation here on the blog when it's available to us.